A lot of people assume they get no traffic to their website because they don’t get any leads.
Friendly PSA to all mortgage originators:
If you haven’t optimized for lead conversion, getting traffic doesn’t do anything for you.
You won’t even know you’re getting traffic unless you’re digging into your Google Analytics regularly.
You’ll just conclude that nobody’s going to your website.
That’s a really expensive mistake to make.
Think about it:
Would a prospect that went to your website, but didn’t convert, call to report that to you?
I doubt it.
They’ll just disappear.
Forever.
And Quicken ends up doing or your loan.
Ugh.
Or Zillow gets the lead and tries to sell it to you (or your competitors).
Gross.
You can’t refinance clicks.
You can’t sell mortgages to clicks.
You can’t refer clicks to real estate agent partners.
You MUST address this issue if you’re serious about growing your business now, in 2020, & beyond…
Without just relying on real estate agents to feed you deals.
I’ll be sharing more on this critical topic over the days & weeks to come.
You don’t have to reinvent the wheel.
And I promise, it’s an easy fix.
-Andrew Pawlak
Learn More:
https://mortgage.leadPops.com
