Your Voicemail = FREE MORTGAGE LEADS
Once you’ve got a website or a landing page that’s optimized for lead conversion…
With a great domain name pointing to it…
It make sense to put that domain name on EVERYTHING.
Even little things. Stuff a lot of people overlook…
Like your email signature, the back of your business cards, your voicemail message…
Put it EVERYWHERE.
If you want to generate your own exclusive leads consistently, you’ve got to look at the stuff you’re currently doing day in, day out, as some of your top opportunities for improvement.
It’s called conversion optimization.
And in a world where you make anywhere from $2K-$5K+ on a closed loan, it makes sense to optimize EVERY EFFORT to maximize your chances of converting a lead (AKA developing a relationship with a potential client).
Spending a bunch of time and money on advertising if you haven’t first optimized for lead conversion is like running the AC and leaving all your windows down…
But it’s a lot more costly.
Lastly, always remember to use a compelling call-to-action when referencing your domain name.
Don’t just tell people to “Apply” — nobody wants to apply for a loan.
Try these CTAs instead —
Mortgage Call-to-Action Examples
“Find out EXACTLY how much home you can afford 24/7! — Go to www.___________.com”
“Get a FREE Digital Rate Quote in just seconds! — Go to www.___________.com”
“Request a FREE, no-obligation pre-approval letter 24/7– it only takes about 60 seconds to get started! — Go to www.___________.com”
-Andrew Pawlak
Learn More:
Example Mortgage Lead Funnel:
