Posting content every day.
Yikes.
When I first committed to it, the biggest mental hurdle I had to overcome was…
“What am I going to post about?”
It’s only been about 1 month since I started, but what I can say is this:
No one is born with a content-posting superpower.
You just need to get outside of your comfort zone & actually DO IT.
Come up with a quick list of ideas/topics you’re knowledgeable about.
EVERYONE can do that.
Because we know our stuff so well…
We tend to forget that things we consider to be basic/101…
A LOT of people (if not most) have no clue about!
Pick your favorite couple of topics and just start doing it.
What happens is a switch flips in your head.
Suddenly, you realize just about EVERYTHING is a post!
It’s unreal.
This post, in and of itself, is PROOF of that.
Believe in yourself.
Try to provide value, & don’t just make it a sales pitch.
And be diverse with your content.
Some of my posts that have gotten the most traction are the ones I thought people would be least interested in.
You’re not going to get huge engagement at first.
So what?
I’m just getting started, but in a very short amount of time, it’s opened up doors & conversations I wouldn’t be having.
And I’m actually ENJOYING it.
-Andrew Pawlak
#TakeBackYourLeads
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